Lik Sang's sales of Sony PSP Consoles illegal, according to London High Court Ju

Date: Friday, October 20 @ 11:56:51 UTC
Topic: Xbox 360

Hong Kong, October 20th of 2006 - Lik-Sang.com, leading online retailer for
videogame systems, games and cutting-edge gaming gear, was today informed
that Sony Computer Entertainment Europe Limited and Sony Computer
Entertainment Inc have obtained a judgment in the High Court of London
ruling PSP sales of the popular web store to the UK and the European
Economic Area (EEA) unlawful.

The court hearing took place on October 9 at the High Court of London,
without Lik-Sang's legal representatives attending or arguing at the
hearing. It is unclear at this point if this ruling will also affect exports
of PlayStation 3 and other PlayStation-branded items. Furthermore, Sony
intends to obtain an UK injunction against Lik-Sang's sales to the EEA.

The legal battle with Sony over Lik-Sang's legitimate exporting activities
started during August 2005. Sony complained about the sales of PSP
(PlayStation Portable) systems to Europe and launched a lawsuit in the High
Court of Hong Kong, arguing that Lik-Sang advertises the Sony products "in a
dishonest manner" and "unlawfully interferes with Sony's economical
interests". They further launched a completely separate lawsuit against the
Hong Kong based company in the courts of England for selling PSP consoles to
customers in Europe and the UK, and also for mirroring the freely available
PSP user guides on their servers alleging copyright infringement.

Hong Kong's laws are clear when it comes to parallel trade, and the company
has no ties whatsoever with the UK. While Lik-Sang vigorously contested the
UK's jurisdiction over the allegations, the judge apparently found that UK
law should also apply to Hong Kong exporters. Sony has also threatened Lik
Sang recently to initiate yet another lawsuit to prevent the sales of
PlayStation 3 consoles to Europe.

How this decision will affect Lik-Sang's business is not entirely known at
this time. The retailer is currently exploring its legal options and
analyzing the consequences of this ruling.

"Fighting multiple lawsuits in different countries at the same time and
paying high premiums to expensive lawyers is an overwhelming situation for a
small company like Lik Sang. Launching separate court actions with separate
claims and different judges is completely unnecessary, except for the fact
that it helps reaching one single target: outspend Lik-Sang to death. Pay
beyond", said Pascal Clarysse, Marketing Manager of Lik-Sang.com, clearly
annoyed by the unfair situation. "And contrary to their claim, I don't
believe they are suffering 'losses and damages' through Lik-Sang's
activity".

News-Source: http://www.lik-sang.com



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